Easter means lots of different things. New beginnings, bunnies, the end of Lent, Good Friday, Easter Monday, chicks, baby lambs, chocolate and children screaming at you because they’re just desperate for ‘one more Easter egg’.
It means all those things. But it also means something else. And for a business owner, it’s perhaps the most important thing.
Dare we say it? I think we do dare. Deck the halls, people! It’s time to put up the tree, do a little dance, sing a little song, drink a little drink (as long as it’s mulled) and get into the holiday spirit.
If I were to ask you for some of the most well known products that Britain exports to other countries, you’d probably be able to give me a few of the most famous.
Cadbury Chocolate, Marmite and Walker’s Crisps are three of the most famous foods that we ship out by the boatload every year, and Bentley and Aston Martin are massively popular all over the world too.
As September draws closer I’m starting to notice those old familiar looks of desperate anticipation that seem to be dawning on most parents’ faces at this time of year. Thankfully we’re not currently going through this stage as our ‘kids’ have been moved out for a while now.
There’s nothing quite like a stay in a luxury hotel. OK, so you’re not at home but you’ll have all the comforts that you could want while you’re away from the nest. Cleanliness, a decent mattress and a nice hot shower are all things we can expect when we splash the cash on an upmarket hotel.
Finally we’ve ushered in some sun, and isn’t it nice to see it?! I’m a big fan of this time of year – the trees are green, the birds are singing and the Summer is nearly upon us! Each year these factors set little bells ringing in my mind. Not alarm bells, you might be wondering, but wedding bells. That’s right! Wedding season is fast approaching.
The trees are blossoming, the sun is shining in the crisp cool air, and the grass is looking decidedly long again: it’s Easter time.
What does Easter mean to you? For some, it might all be about Christianity. For others it’s about bunnies and daffodils. For lots more, it’s all about the gloriously decadent period when Lent finishes and the assault on the chocolate can begin again in earnest.
An old saying states, “A man’s work is from sun to sun, but a mother’s work is never done” and this quote is highly appropriate in the lead up to Mother’s Day.
Mothers are no doubt some of the most unsung heroes of the modern world, and with that in mind, it is highly appropriate that a day is set aside where the focus is on them for a change. With Mothering Sunday now firmly on the horizon, the time has come for you to grab your mum a gift to show her how much you appreciate her.
After Christmas and Easter, the period before Valentines Day is one of our busiest. Given that we make presentation packaging for chocolate and flowers, you can understand why.
Of course, it’s not only GWD who look forward to Valentines Day for a welcome sales boost. Following the post-Christmas lull, retailers all over the country look forward to February 14th as an opportunity to boost their sales heading to the end of the financial year.
There’s no escaping it, it’s that time of the year again. The Coca Cola advert has been aired, and for most this signals yuletide rolling into town for one more year. Love it or hate it, Christmas is here for the next month or so, so it’s time to get prepared.