Innovative floral packaging for major retailers – flowers presented at their best.

Floral packaging - original and innovative.
Floral packaging – original and innovative.

Mother’s Day is upon us again and as is traditional millions of people will be expressing their goodwill with flowers. Indeed, in many ways Mother’s Day is a florist’s Christmas, with a 2013 survey indicating that a third of respondents would be buying flowers to mark the occasion. But as you know, nobody wants to thank their mother for all her hard work bearing them and bringing them up with a soggy bunch of flowers picked up at the last minute from the petrol station on the way to Sunday lunch.

As much as the thought, and of course the quality of the product, it’s the presentation that counts.

GWD Ltd have years of experience of creating beautiful presentation boxes for gifts of all kinds, including flowers. We have designed and made a range of floral packaging for major retailers, including these flower gift bags-

Gift bag flower packaging
Gift bag flower packaging

– designed specifically to enhance both the look of the arrangement as well as the experience of giving. If you are looking for presentation packaging to showcase your flowers, then look no further. Our range of ‘hat’ boxes are extremely popular with florists and retailers – we make many of them ‘bespoke’ (such as the one below) and are one of a very few companies in Europe who have the knowledge and facilities to create circular boxes.

Floral packaging round 'Hat' box
Floral packaging round ‘Hat’ box

Whether you want us to build boxes to a design you already have in mind, or to design boxes from scratch for you, we have a presentation solution for every floral need. Our designers can work alongside you to create the perfect bag or box for your product. We also provide a ‘sample’ and ‘mock-up’ service so you can get a true feel of how various boxes will look before you commit to your final design.

As we are the manufacturers as well as the designers, with the majority of our boxes being created here in Harlow, Essex, there are no minimum order requirements, and sampling is time-effective. We have total control over our lead times, meaning wherever possible we can also accommodate short-notice orders, and are more than happy to organise face-to-face meetings to suit your requirements.

‘Hat’ boxes for flowers
‘Hat’ boxes for flowers

Here at GWD we can draw on thirty years’ experience as cardboard engineers to provide all sorts of artistic flourishes to liven up your boxes, from UV varnishing to laminating or embossing.

Your flowers are beautiful. We want to help you present them in the best way possible, so your customers can have a Mothers’ Day to remember.

Noel Greenwood is the Managing Director of GWD Ltd, the designers and manufacturers of presentation and promotional packaging.  You can reach him on (01279) 416093 or at the company’s website:


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