Hang On To Your Hat!

Over the years we’ve created a number of bespoke packaging solutions for florists and occasionally even milliners. We continue to be one of a very few companies in the UK who have the ability to create circular ‘Hat’ boxes. What we also do, however, which is perhaps slightly less known, is that we create packaging in the shape of headwear as promotional packaging for events or special occasions.

round hat boxes

Round hat boxes

Top hats, such as the ones above created for The Ritz (London), are a firm favourite and give a great sense of panache and style for any promotional event. Normally these would be used for chocolates, but could be for any trinket or smaller product.

chocolate boxes UK

Chocolate boxes

We have recently created a number of cardboard ‘boaters’ for The Chocolate Shop in Sevenoaks

who specialize in fondants, truffles and high-end chocolate delights, and while in this instant the company themselves added the lovely touch of adding ribbons and decorations….

Presentation cardboard boxes

Presentation cardboard boxes

GWD can also offer this finishing service as with the personalised ribbon used on the top hat boxes above. As the top lid is removed one is left with a very stylish example of presentation packaging at it’s finest, with the contents displayed at their very best.

 

where can I get boxes made?

Where can I get boxes made?

 

We have been making these mortarboard hats (below) for many years, mainly for a couple of hotels in Oxford to celebrate student graduation season (and to promote themselves too, naturally)…

 

Packaging for graduation gifts

Packaging for graduation gifts

 

The small size has always contained chocolates, but on another occasion we were commissioned to make a larger version to house a bottle of champagne, as below.

 

special boxes for wine and chocolate

Special boxes for wine and chocolate

 

Boxes in the shape of hats can be a great way to draw attention to a product or reference a particular theme or subject, and as such we’re often asked to make them for a variety of different clientele.  Ascot, for example is particularly well known for the glorious array of hats that are on show. We created the jockey cap box – a great equestrian institution – for Royal Ascot back in 2013, as a chocolate box, pictured below.  This piece of packaging is ideal for hotels or other outlets in close proximity to racecourses – and indeed racecourses themselves – to use during the season.

amazing packaging solutions

Amazing packaging solutions


Noel Greenwood is the Managing Director of GWD Ltd, the designers and manufacturers of presentation and promotional packaging.  You can reach him on (01279) 416093 or at the company’s website: www.gwd.ltd.uk

 

 

 

Packaging for the Sky Bet Championship and the Scottish Premier League

GWD Ltd were approached in March this year by Mercieca Ltd , a UK-based advertising Agency, who wished us to create presentation packaging for Mitre – who were re-launching their Mitre Delta football. In their words, ‘the legend has returned, re-designed, re-invented and rejuvenated’. The launch date was May 31st 2017 and the ball is to be used in all EFL (Sky Bet) Championship and SPL (Scottish Premier League) matches for the 2017/18 Season.

The packaging they required was to enable the footballs to be presented to important ‘name’ influencers in the football world – so it needed to be high-end and beautifully manufactured. Below is an original concept diagram, prior to any development work.

packaging for sports companies

Packaging for sports companies

For such a prestigious product the packaging had to be of a very high standard, and fortunately our team of designers and cardboard engineers have worked on such high-end packaging for many years, including for companies who hold the Royal Warrant such as Cornelia James

presentation packaging UK

Presentation packaging UK

In this instance the actual build wasn’t overtly complicated. That said creating the aperture in the platform (which held the football) wasn’t straightforward as it needed to be created (cut) after the platform had been covered and wrapped in the printed paper. The platform is set at an angle (see image below) so as to present the football in its best light. During the development stages, the client also considered having a hinged lid on the box, and we consequently produced a sample. In the end, however, the client decided to go for a box with a separate lid for the final product. The decision was influenced by their additional requirement for a display plinth for use at the actual launch, as the base section of the box doubled up perfectly for this purpose.

In the end we created 100 of these boxes for the client, who also ordered 50 additional bases or plinths for display purposes.

If you have a prestige product that would benefit from presentation packaging, please consider GWD Ltd. It is possible to work alongside our designers to come up with a unique box that is perfectly tailored to your business, or if you want us to do it all for you, we can provide you with a box that suits your needs and promotes your brand or product. We are not a whole-saler, we design and make the majority of our boxes here in the UK, meaning we have no minimum order requirement and total control over lead times.

who can produce quality packaging?

Who can produce quality packaging?


Noel Greenwood is the Managing Director of GWD Ltd, the designers and manufacturers of presentation and promotional packaging.  You can reach him on (01279) 416093 or at the company’s website: www.gwd.ltd.uk

 

GWD to the Rescue! Presentation Packaging for new trainer launch.

We mentioned in the previous blog post how Indian Ocean had been let down by their packaging company and came to us in extremis. Bizarrely a similar thing happened a week or two later.

In this instance a printing company came to us with an urgent problem. They had been working with the footwear retailer Footlocker and had been let down by their chosen packaging manufacturer at the last minute. The box in question was to act as a ‘Seeding Box’ – a package created (usually in small numbers) to ‘sow the seed’ of interest for their product, in this case a new trainer.

packaging for shoes

Packaging for shoes

The client was particularly anxious that the quality of the product should be reflected by the quality of the packaging. The training shoe in question was created by Adidas, who are obviously, a huge brand and a market leader, so a very fine finish was required. Unfortunately for the client, there was also a tight deadline, especially as proofs needed to be created and approved.

quality presentation packaging

Quality presentation packaging

Fortunately, GWD Limited is extremely experienced in overcoming such problems. In this instance the box was a base and lid with a shoulder, wrapped in such a way as to create a grey stripe at the top and bottom of the base. It was gloss laminated throughout and foil-blocked in two positions and using two separate colours, including the use of a matt white foil over a white gloss laminated finish. This produced a particularly attractive and subtle finish, as the foil was only visible when the light caught it.

adidas and footlocker packaging by GWD

Adidas and Footlocker packaging by GWD

There was some ‘burning of the midnight oil’ involved in getting the product ready for the strict deadline – indeed it was picked up outside our premises at 4pm on the Friday to be in Holland the next morning!

Incidentally, the model on the box (and on the internal leaflets) is Sofia Richie – who posted about the shoot and the product on her Instagram account.


Noel Greenwood is the Managing Director of GWD Ltd, the designers and manufacturers of presentation and promotional packaging.  You can reach him on (01279) 416093 or at the company’s website: www.gwd.ltd.uk

Bespoke Corporate Packaging for Indian Ocean ™

 

Earlier this year we were invited to tender by Indian Ocean  – designers and manufacturers of luxury outdoor furniture. Indian Ocean have outlets in Balham and Hampstead and retails through Harrods of Knightsbridge and with distributors worldwide. The company creates innovative products, finished to the highest specifications and focusing on every detail, and as such demands its Distributor Presentation Packs, to be of an equally high status.

 

high quality corporate packaging

 

Unfortunately GWD Ltd didn’t win the original tender, which was given (on a price basis alone) to a different packaging firm. However, a couple of months after the tender process was completed we were contacted again as the rival company didn’t have the technical expertise to complete the job.  A hurried meeting was set up with the customer.

The required presentation pack was a rigid, three-compartment slipcase which incorporated an upright open angled file for brochures as well as two drawers (one above the other), for storing samples, as you can see in the image below:

branded commercial slipcases

 

As the samples are primarily sections of the soft and hardwoods used by Indian Ocean in their furniture, the entire creation needed to be extremely strong and durable. It also needed to be branded and customised to fit its contents. The Distributor Presentation Packs were to be sent to all of the customer’s distributors.

Fortunately, GWD are extremely experienced in the creation of this form of corporate packaging having undertaken many such projects in the past. We are very proud of the knowledge and expertise of our staff and the skills that they bring to cardboard engineering and remain one of a very few companies able to carry out such work.

 

boxes for samples for salesmen

This is an unusual and highly functional piece of presentation packaging, which we were able to create within the very tight time constraints and within budget. We are happy to take on more of these projects and welcome any enquiries.


Noel Greenwood is the Managing Director of GWD Ltd, the designers and manufacturers of presentation and promotional packaging.  You can reach him on (01279) 416093 or at the company’s website: www.gwd.ltd.uk

 

Chocolate Boxes Manufactured in the UK!

There are two very big dates coming soon for Chocolatiers: Valentine’s Day, when it is estimated that at least £1.6billion is spent on gifts and treats for the occasion across the UK, and of course, Mother’s Day, which this year falls on March the 26th.

New research shows that the average Brit is set to spend as much as £50 on their Mother this year, up from £27.17 in 2014, with as much as £928 million being spend across the Country. Naturally, a very large proportion of that will be spent of chocolate – which remains British peoples’ second gift of choice for the occasion, behind flowers. That’s a very substantial market.

mother’s day chocolate packaging

Mother’s day chocolate packaging

Many retailers will be (as usual) taking advantage of the increase ‘panic buying’ in the 48 hours up to Valentine’s and Mothers’ Day. If you are a florist or a chocolatier you want your products to be catching the eyes of the buyers – and what better way to do that than with attractive and innovative presentation packaging?

chocolate box makers UK

Chocolate box makers UK

Here at GWD Ltd we have been creating packaging for chocolatiers for almost 30 years, including boxes for big name brands such as Bettys of Harrogate, multiple Academy Of Chocolate and International Chocolate Award winners, Rococo Chocolates,   and the Grown Up Chocolate Company. Our blog has detailed previously how we are one of a very few packaging companies in the UK who can create round ‘hat’ boxes , but we also manufacture star-shaped boxes, heart-shaped boxes and indeed pretty much any shape you can think of, including triangular, octagonal and even teardrop-shaped ones.

presentation boxes in unusual shapes

Presentation boxes in unusual shapes

Our cardboard engineers are adept at rising to challenges set by clients and their designers. We can either work from a specific design that you may have in mind, or our on-site design team can work together with you and come up with something entirely new and unique. We are not a wholesaler, we design and make the majority of our boxes here in the UK, meaning there is no minimum order number and we retain total control over lead times.

GWD are also happy to have face-to-face meetings to discuss your requirements and can offer quotes by email or telephone. Manufacturing in the UK means we can also handle short notice arrangements when possible.

Make your chocolates stand out from the competition. You know how good they taste – why not give them the presentation packaging they deserve!


Noel Greenwood is the Managing Director of GWD Ltd, the designers and manufacturers of presentation and promotional packaging. You can reach him on (01279) 416093 or at the company’s website: www.gwd.ltd.uk

Packaging for Florists and Floral Arrangements

Well here we are again, back at work after the Christmas Holidays! Here at GWD

we’re lucky in that the normal New Year dread or malaise doesn’t actually apply – there’s always something fascinating to get our teeth into! This week we’re working on a new heart-shaped hatbox for flowers, see below…

hat boxes for florists

Hat boxes for florists

It’s that time of year again when a lot of our work relates to Valentine’s Day, Mother’s Day and Easter – all of which are fast approaching. Chocolates, of course, are a very popular gift and we make a great deal of packaging for confectionery at this time of year. However, it’s presentation packaging for florists that pre-occupies GWD at present.

hat boxes for floral arrangements

Hat boxes for floral arrangements

Our Blog has spoken previously about round, ‘hat’ boxes and how GWD is one of a very few companies in the UK with the ability to create them. Circular boxes (above) are perfect for floral displays and show off the beauty of any arrangement to great effect.

Where can I find packaging for my flowers?

Where can I find packaging for my flowers?

Above is an example of a hatbox created for roses for a small independent florist in Scotland, demonstrating that you don’t have to have multiple outlets to have great packaging. The matt black wrapping and foil blocked-in gold gives a fantastic, upmarket feel to the floral arrangement within. Valentine’s and Mother’s Days are occasions when customers are prepared to pay a little more for gifts to express their regards and affection to their loved ones, so many florists will invest in special presentation packaging for the occasion, such as the stunning boxes (below) that we created for Royal Queen Roses, another independent florist, this time in Cyprus!  The fact that the cost of shipping these boxes to Cyprus is not inconsiderable indicates that our services are not only rare in the UK, but in Europe also.

Specialist boxes for florists

Specialist boxes for florists

Of course we don’t just provide circular or heart-shaped boxes for florists – if you are looking for a more traditional square or rectangular box we can provide those too (see below). So if you are a florist (or indeed a chocolatier) and would like to make your flowers stand out for the special dates to come, why not give us a call? We have over thirty years experience in the presentation packaging industry and are considered leaders in the field.

Rectangular boxes for flowers

Rectangular boxes for flowers


Noel Greenwood is the Managing Director of GWD Ltd, the designers and manufacturers of presentation and promotional packaging. You can reach him on (01279) 416093 or at the company’s website: www.gwd.ltd.uk

Christmas Retail Packaging

It will surprise no one that Christmas plays a major role in the presentation packaging industry. For us, however, Christmas starts very early in the year! Companies creating advent calendars like the one below created for Prestat  will often send us their designs in May or June.

where can I get an advent calendar made?

“Where can I get an advent calendar made?”

Similarly, major brands like Lush will have their Christmas packaging planned and manufactured well in advance, for example the ‘Karma’ box below. Christmas, of course, is a massively important time for the retail sector as people purchase gifts, decorations, and supplies to celebrate. In retail the Christmas period is customarily defined as the six weeks up to December 24th – a period that traditionally sees c.18% of the annual retail spend. It isn’t surprising that companies make such an extra effort with their packaging for the Christmas season.

Semi-circular cardboard boxes UK

Semi-circular cardboard boxes UK

Here at GWD we’ve been creating Christmas packaging since the early 1990s, so there’s little we haven’t seen over the last twenty five years or so. Below, for example, is a selection of Christmas pudding boxes we made for Bettys (chocolatiers), The Dorchester Hotel and The RAC Club.

Circular boxes for presentation packaging

Circular boxes for presentation packaging

At GWD Ltd we remain one of the very few firms in the UK who can manufacture circular or semi-circular boxes, which really do help your product to stand out from the crowd.

Circular chocolate boxes manufacture uk

Circular chocolate boxes manufacture UK

The hamper box above, again created for Bettys, gives a fantastic first impression to the potential consumer. Surely anyone who has gone to such great lengths over their choice of presentation packaging simply MUST have a great product that they’re offering? The same can be said for this gorgeous Christmas ‘Chest’, created for another chocolatier….

Bespoke cardboard boxes for products

Bespoke cardboard boxes for products

….and also theses lovely chocolate boxes below in their different shapes and sizes. The workmanship that goes into these creations can be extremely complex and often time-consuming. That said our team of in-house designers and cardboard engineers have become extremely well versed in addressing complex packaging problems. If you have any questions regarding the feasibility of packaging designs for your product please don’t hesitate to get in touch.

Cardboard engineering for boxes

Cardboard engineering for boxes

Christmas is a hugely important time in retail. If you are looking to make your product stand out for next Christmas season give GWD a call!


Noel Greenwood is the Managing Director of GWD Ltd, the designers and manufacturers of presentation and promotional packaging. You can reach him on (01279) 416093 or at the company’s website: www.gwd.ltd.uk

LUXURY BOXES FOR LUXURY INVITATIONS

At GWD Ltd  we are accustomed to dealing with prestigious clients. In the past we have provided beautiful packaging for Cornelia James, holders of the Royal Warrant, and a one-off presentation box for Taylor’s Bulbs, also Royal Warrant holders, which was used to present a new bulb display to Her Majesty the Queen on the occasion of her 90th birthday . We have even created a gorgeous one-off box for a certain Mr. Elton John, with whom I’m sure you’re very familiar. But you don’t have to be Royalty, Pop or otherwise, to come to us for a prestige packaging solution.

A client contacted us recently who had a small and exclusive range of luxurious Mediterranean properties for sale and wanted to provide the 200 potential buyers who had been invited to view them with the details and pictures in something more than a conventional brochure. So they came to us to create luxury boxes in which a set of postcards could be presented.

Promotional presentation packaging

Promotional presentation packaging

The promotional packaging we designed, consisted of a slipcase with a drawer, with a ribbon pull, that not only enabled the drawer to be pulled out, but once open, was positioned in such a way that it lifted the postcards from their frame so that they could be lifted out easily. The postcards themselves were covered in a gold wrap underneath the invitation card.

 

presentation box for invitations

Presentation box for invitations

This careful design presented the invitations in a style and manner that conveyed a sense of luxury even before the potential buyer has seen the photographs. Our experienced team of designers work with a client to ensure that we provide them with the best and most luxurious packaging to match their needs. In this case we combined the professional look of the branded outer box with the tactile and prestigious nature of the sliding drawer and inner layer to create something beautiful, memorable and most of all eye-catching, ensuring that any recipient will be both intrigued and impressed by the invitation contained within.

quality promotional boxes, UK manufacturer

Quality promotional boxes, UK manufacturer

 

At GWD, we have no minimum order requirement and total control over lead times because we are manufacturers as well as designers. Whether you wish to advertise high-end property, or issue luxury VIP invitations for gala events, we have the prestige packaging solution for you.


Noel Greenwood is the Managing Director of GWD Ltd, the designers and

manufacturers of presentation and promotional packaging. You can reach him

on (01279) 416093 or at the company’s website: www.gwd.ltd.uk

 

Primary and Secondary Packaging Functions?

From Candle Box to Keepsake Box

Here at GWD  we are used to requests for intricate and stylish packaging. It is not uncommon for boxes to be built with compartments, drawers and miniature shelves (see previous blogs ‘Specialist Packaging For High Street Brands’ and ‘Afternoon Tea, Anyone?’, for example). But it is important to consider what happens to these boxes after their primary function, as a corporate or presentation packaging item, has been fulfilled.

high quality presentation packaging

High quality presentation packaging

The box above, which was commissioned by the high-street brand Lush was originally designed to display a range of their bath bombs, bath salts and other accessories. If you were lucky enough to receive one of these boxes as a gift you’d be unlikely to discard it after the products had been used. Indeed, the average lifetime of boxes similar to these cannot be underestimated as they are often put to use as ‘keepsake boxes’ for trinkets, valuables and the like.

Boxes for candle makers>

Boxes for candle makers

In a blog late last year we discussed packaging for candle makers such as the lovely example shown above. This box is manufactured not only with a slide-out tray as shown (in which the Client placed matches/tapers) but also with an internal tray to hold the glass in which the candle was poured (below).

keepsake boxes and trinket boxes>

Keepsake boxes and trinket boxes

The candle manufacturer had the foresight to realise that once the candle had been removed or had burnt down, the owner would be reluctant to throw away such a stylish item, so the internal tray could be simply removed and the box reused as a keepsake box on a chest of drawers or a make-up table, perhaps.

Christmas gift packaging>

Christmas gift packaging

The fact that the company’s brand and logo is hence displayed prominently in the customer’s household for a number of years – as a very subtle form of advertising, – is obviously an added bonus.

So when considering the packaging requirements for your product why not consider a secondary function too? Can it be stylish or original enough to be repurposed and kept in the home, perhaps for trinkets or keepsakes, as a reminder to the customer of the quality of the original product?


Noel Greenwood is the Managing Director of GWD Ltd, the designers and
manufacturers of presentation and promotional packaging. You can reach him
on (01279) 416093 or at the company’s website: www.gwd.ltd.uk

Afternoon Tea, Anyone?

Swivel Boxes and Complex Presentation Packaging

It isn’t unusual for GWD to receive requests for some pretty difficult items of packaging. Occasionally, external designers will come up with an extremely complex presentation packaging solution and get it signed off by their client before actually checking that it actually can be manufactured. Occasionally (and it is very occasionally) the product cannot be produced in its original design. That said, here at GWD we love a challenge and more often than not our experienced cardboard engineers can remedy any problem thrown at them!

One of the more complicated designs came earlier this year from a well known Brasserie located in one of the Country’s leading dept stores. The task was to provide a box for cakes and delicacies from which to serve Afternoon Tea. The brasserie is extremely salubrious and it’s stylish interiors and fine menu position it at the high-end of dining establishments.. Any packaging products would, naturally, have to reflect the  status of the brand as well as having a certain ‘wow’ factor.

Within the dept store, The Brasserie finds itself in close proximity to the millinery department, with its extensive collection of high-quality headwear and fascinators. It seemed appropriate that the provided packaging should come in the form of a hat-box. GWD ltd have a long history of providing round or  ‘hat’ boxes for many companies looking to add extra value to their products through presentation packaging, indeed we are one of a very few companies to provide that service from the UK.

After consideration, the designers at GWD decided that their perfect solution was to create a ‘swivel box’.

swivel box packaging manufacture uk

Octagonal ‘swivel’ box for chocolates

GWD had made a number of ‘swivel’ boxes in the past, primarily for flowers or for chocolates (such as the one above). Introducing a ‘swivel’ into a circular box is considerably more challenging than doing so in a square or octagonal product, as the lack of any straight edges makes fixing it difficult. Also the client wanted to introduce a further element – a semi-circular tray which acted as a third, removable, layer at the top of the box (see below), so the top layer required a built-in collar for the tray to rest on. Fortunately, as previously mentioned, GWD have been in the presentation packaging industry since 1985 and have a very knowledgable workforce of cardboard engineers and designers who were able to bring all their experience to the task.

Hat boxes and round packaging boxes UK

Hat boxes and round packaging boxes UK

The interior of the product was laminated to make it grease-proof so that the the contents of the box did not stain the outside. The final result can be seen below and both the Client and GWD were very pleased with it.

Where can I find circular swivel boxes?

The ‘Afternoon Tea’ box showing all its compartments


If you or your company have any complex packaging needs, or if you feel that such packaging would be beneficial please don’t hesitate to contact us. The Managing Director of GWD Ltd is Noel Greenwood.  You can reach him on (01279) 416093 or at the company’s website: www.gwd.ltd.uk