Packaging for Florists and Floral Arrangements

Well here we are again, back at work after the Christmas Holidays! Here at GWD

we’re lucky in that the normal New Year dread or malaise doesn’t actually apply – there’s always something fascinating to get our teeth into! This week we’re working on a new heart-shaped hatbox for flowers, see below…

hat boxes for florists
Hat boxes for florists

It’s that time of year again when a lot of our work relates to Valentine’s Day, Mother’s Day and Easter – all of which are fast approaching. Chocolates, of course, are a very popular gift and we make a great deal of packaging for confectionery at this time of year. However, it’s presentation packaging for florists that pre-occupies GWD at present.

hat boxes for floral arrangements
Hat boxes for floral arrangements

Our Blog has spoken previously about round, ‘hat’ boxes and how GWD is one of a very few companies in the UK with the ability to create them. Circular boxes (above) are perfect for floral displays and show off the beauty of any arrangement to great effect.

Where can I find packaging for my flowers?
Where can I find packaging for my flowers?

Above is an example of a hatbox created for roses for a small independent florist in Scotland, demonstrating that you don’t have to have multiple outlets to have great packaging. The matt black wrapping and foil blocked-in gold gives a fantastic, upmarket feel to the floral arrangement within. Valentine’s and Mother’s Days are occasions when customers are prepared to pay a little more for gifts to express their regards and affection to their loved ones, so many florists will invest in special presentation packaging for the occasion, such as the stunning boxes (below) that we created for Royal Queen Roses, another independent florist, this time in Cyprus!  The fact that the cost of shipping these boxes to Cyprus is not inconsiderable indicates that our services are not only rare in the UK, but in Europe also.

Specialist boxes for florists
Specialist boxes for florists

Of course we don’t just provide circular or heart-shaped boxes for florists – if you are looking for a more traditional square or rectangular box we can provide those too (see below). So if you are a florist (or indeed a chocolatier) and would like to make your flowers stand out for the special dates to come, why not give us a call? We have over thirty years experience in the presentation packaging industry and are considered leaders in the field.

Rectangular boxes for flowers
Rectangular boxes for flowers

Noel Greenwood is the Managing Director of GWD Ltd, the designers and manufacturers of presentation and promotional packaging. You can reach him on (01279) 416093 or at the company’s website: www.gwd.ltd.uk

5 Mother’s Day Gift Ideas

An old saying states, “A man’s work is from sun to sun, but a mother’s work is never done” and this quote is highly appropriate in the lead up to Mother’s Day.

Mothers are no doubt some of the most unsung heroes of the modern world, and with that in mind, it is highly appropriate that a day is set aside where the focus is on them for a change.  With Mothering Sunday now firmly on the horizon, the time has come for you to grab your mum a gift to show her how much you appreciate her.

“Wherever you go, go with all your heart” – Make the most of February 14th

We make heart shaped boxes in a variety of sizes
We make heart shaped boxes in a variety of sizes

After Christmas and Easter, the period before Valentines Day is one of our busiest.  Given that we make presentation packaging for chocolate and flowers, you can understand why.

Of course, it’s not only GWD who look forward to Valentines Day for a welcome sales boost.  Following the post-Christmas lull, retailers all over the country look forward to February 14th as an opportunity to boost their sales heading to the end of the financial year.